The name change aims to reflect the new values of the company and its plan to diversify within the built environment.

ASGC Egypt, one of the leading construction companies, announced that it has changed the name of all its operating businesses worldwide to Innovo. The name change comes as a result of bringing all the company’s lines of business under one name that operates across all aspects of the built environment, providing a multitude of services including design and construction, project finance, real estate development, investment and venture capital, procurement and distribution, mechanical and electrical as well as infrastructure and civil works. With this, the company is in a position to consolidate its services and longstanding expertise to better serve its clients and stakeholders.

ASGC Egypt has witnessed rapid growth in the Egyptian construction market over the past 13 years, shaping a solid position for itself as a market leader and one of the biggest players, a feat that prompted the company’s senior leadership to make the decision of bringing all its lines of business in all the territories it operates in under one name. With offices in Africa, Asia, Europe and North America, the company has unprecedented access to innovative technologies and responsible

construction practices, which reflects the new values that Innovo aims to bring to the markets where it operates.

“We’re very excited to announce the name change and we’re confident about the new direction we’re taking,” said Mohamed Gamal, Innovo’s newly appointed managing director for Egypt business unit. “The new name and identity accurately represent our new strategy and business direction.”

About Innovo

Born out of ASGC Group, with more than 35 years experience delivering some of the world’s most iconic buildings and best-known real estate developments, Innovo is a fully integrated global business operating across all facets of the built environment.

While maintaining our reputation for impeccable project delivery, an exceptional health and safety record and unrivalled customer service, Innovo is committed to introducing smart technology and innovative sustainability practices to positively disrupt the traditional sectors we operate in, and in doing so further help our clients achieve their goals and ambitions. We are also committed to delivering social value to the all the communities we are active in around the world.