Beltone Venture Capital, a subsidiary of Beltone Holding, has announced a strategic equity investment in LNKO, a leading omni-channel D2C eyewear startup, marking a key milestone in its African expansion strategy. The move aligns with Beltone’s broader objective of increasing its footprint across the African continent.
Ali Mokhtar, CEO of Beltone Venture Capital, expressed enthusiasm about the partnership, stating, “This equity investment in LNKO is a significant step in our African expansion strategy. By backing LNKO, we are supporting a visionary company with exceptional growth potential. Their innovative approach to eyewear and dedication to community empowerment resonate deeply with our mission to foster transformative businesses across Africa.”
LNKO, founded by CEO Maha Bennani, has quickly established itself as a leader in the eyewear market. In just four years, the company has successfully digitized its value chain, offering stylish, high-quality eyewear at affordable prices. With over 100,000 customers and 10 retail locations in Morocco, as well as a strong online presence spanning 24 countries, LNKO is well-positioned to revolutionize the eyewear industry across Africa.
Bennani commented on the investment, saying, “We are confident that this collaboration with Beltone will accelerate our vision of making stylish, high-quality eyewear accessible to even more people across the continent.” The partnership aims to further expand LNKO’s reach and solidify its role as a game-changer in the eyewear industry.
