The World Health Organization (WHO) Egypt and Egypt’s Ministry of Health and Population (MOHAP) have launched a campaign to promote the importance of mental health among Egyptians.
The campaign, called ‘seha manseya’ (forgotten health), features renowned Egyptian artist Amr Wahba. In a video, Wahba explains that Egyptians tend to ignore their mental health and resort to unhealthy coping mechanisms like overeating, overworking, and sleeping. The video emphasizes that people who are struggling with their mental health should seek help from a mental health professional or therapist instead.
Although there is more awareness surrounding mental health today, it remains the last priority in our list of priorities, coming after our jobs, friends, and families, until it becomes forgotten,” reads the caption accompanying the video.
With a creative script and a clever idea, the video spread across multiple social media channels, garnering nearly 50,000 views on Instagram.
The video was followed by an educational post about anxiety attacks and how they can negatively impact one’s life.