Sony Middle East & Africa recently hosted a full- day event for content creators in Egypt, the Sony Creators Convention. Over 600 photography enthusiasts and content creators gathered at the Boom Room in Madinty’s Open Air mall to engage in thought-provoking panel discussions and keynote sessions led by industry experts.
The convention featured prominent content creators like Omar El Dash, Karim Gomaa, and Hany Kamal, who shared insights on the evolving landscape of content creation, successful brand partnerships, and the power of content to drive cultural change. TikTok MENA’s community manager, Shahinaz Moataz, delved into the art of mastering TikTok content. Additionally, Ramy Soliman and Amr Beshr captivated the audience with discussions on culinary content and the rising gaming and live streaming community.
Jobin Joejoe, Managing Director at Sony Middle East & Africa, expressed the company’s commitment to supporting the creator community. “The Sony Creators Convention is an exclusive platform designed to empower creators with the tools, knowledge, and inspiration they need to succeed,” he said. “Through technology and innovation, Sony reaffirms its dedication to fostering creativity and helping content creators excel in the ever-evolving digital space.”
