Dr. Maya Morsy, Minister of Social Solidarity and Chair of the Board of Directors of Nasser Social Bank, presided over a meeting of the bank’s board, held at the Ministry’s headquarters in the New Administrative Capital. The meeting brought together Mr. Osama El-Sayed, Vice Chairman of the Board; His Eminence Dr. Nazir Mohamed Ayad, Grand Mufti of Egypt; Lieutenant General Gamal Awad, Chairman of the National Insurance Authority; Mr. Ayman Abdel-Mawgod, Permanent Undersecretary of the Ministry of Social Solidarity; Eng. Amr Mahmoud; Mr. Essam Abdel-Maez; and Mr. Mahmoud Montaser.
The meeting focused on the strategy for restructuring and developing Nasser Social Bank, as part of ongoing efforts to provide accessible, innovative, and low-cost financial services to promote financial inclusion and economic empowerment.
Mr. Osama El-Sayed, Vice Chairman of Nasser Social Bank, presented the key features of the bank’s three-year strategic plan. The bank aims to contribute to achieving the state’s developmental goals by leveraging technology, forming strategic partnerships, and continuously measuring impact. This includes focusing on low-income social groups, rural areas, and integrating social programs, such as pension payments and cash assistance, directly into bank accounts.
The bank’s forthcoming efforts will focus on expanding access to banking services for underserved and unbanked communities, especially in rural areas. Additionally, the bank plans to use artificial intelligence and advanced analytics to create personalized banking experiences for each customer. Partnerships with civil society institutions and government programs in financial technology and inclusive impact will be prioritized, with a focus on national priorities and transparency.
The bank’s strategy aims to offer millions of people access to savings and credit programs, facilitating social mobility. It will directly support Egypt’s Vision 2030 goals, including financial inclusion, the growth of micro and small enterprises, and gender equality. Additionally, the bank will enhance its corporate social responsibility initiatives and restructure its organization to align with these evolving objectives while expanding its branches nationwide.
