Azza Fahmy Jewellery, the esteemed Egyptian label, has recently opened its first boutique branch in Saudi Arabia at the Kingdom Centre in Riyadh.
For this significant venture, Azza Fahmy Jewellery has joined forces with Attar United. The new store, a result of this powerful partnership, will be the exclusive showcase for the brand’s latest collection, which made its debut at the Doha Jewellery & Watches Exhibition.
This exciting news was officially announced on Azza Fahmy Jewelry’s Instagram account, stating: Welcome to Azza Fahmy Jewelry, Riyadh. With great pride, Azza Fahmy Jewelry opened its first and main branch in Saudi Arabia at the Kingdom Center in Riyadh. It is a special moment as we bring a piece from Egypt to Saudi Arabia.
This strategic expansion marks a significant milestone for Azza Fahmy Jewellery, which will now offer its unique designs to the discerning customers of the Kingdom of Saudi Arabia.
The new store in Riyadh, now the hub for showcasing the brand’s latest designs, offers a unique shopping experience that mirrors the brand’s unwavering commitment to quality and innovation.
This opening is set to bolster Azza Fahmy’s presence in the Gulf jewelry market and further establish its reputation as a brand that seamlessly blends art and excellence.
The move has sparked great approval, especially from the Saudi audience, who expressed enthusiasm for this unique experience. Some expressed “wonderful finally” out of cheer excitement about the presence of this branch in Riyadh after a long wait, while the rest of the comments came as a kind of congratulations for the new branch. Others requested the opening of branches in the rest of the Kingdom.
Notably, Azza Fahmy is considered one of the most prominent names in luxury jewelry. She is renowned for her creative pieces that reflect Egyptian heritage and culture with an elegant appeal that resonates with clients worldwide.
Her designs, characterized by luxurious Arab and Egyptian tastes, have always been loved by the Arab public and worn by stars around the world.
Azza Fahmy’s jewelry is known for its exquisite taste, often crafted from gold and silver, encrusted with precious stones, and adorned with Arabic engravings. Each piece from her collection is a unique work of art expertly crafted to tell an extraordinary story.
Her jewelry is a favorite among many stars in Egypt, the Arab world, and internationally, including Julia Roberts, Lady Gaga, Amy Adams, Amina Khalil, Tara Emad, Balqis Fathi, and Nelly Karim, creating a connection to the glamour of the brand for our audience.