Egypt’s Ministry of Tourism and Antiquities is teaming up with Google to enhance the country’s digital tourism appeal. The collaboration aims to leverage digital technologies to promote Egypt as a vibrant and youthful destination.
The two parties will work together to create effective digital marketing campaigns targeting specific demographics and markets. The ministry and Google will utilize social media platforms to increase visibility and engagement with potential tourists. Google Street View technology will be used to create virtual tours of popular tourist destinations, providing immersive experiences for online users. Google will provide training to ministry staff to improve their digital skills and enhance their ability to promote Egypt effectively.
The partnership between Egypt and Google signifies a significant step forward in the country’s efforts to modernize its tourism industry and attract more international visitors.
