Africa PR Week has placed a special spotlight on Dina Abdel Fattah and Nermine M. Abdel Fattah among 10 exceptional women leaders shaping the public relations and communications landscape in Egypt. Africa PR Week praised the honorees as “visionaries shaping the PR landscape in Egypt,” highlighting their role in navigating complex markets and setting new benchmarks for excellence in the industry.
Dina Abdel Fattah: Building Platforms for Influence and Empowerment
As the Founder of the Top 50 Women Forum, Exlnt Communications, and Amwal Al Ghad, Dina Abdel Fattah has played a defining role in elevating strategic communications while creating powerful platforms that amplify women’s voices in business, media, and public life.
Through her work, Dina has successfully bridged media, public relations, and thought leadership, positioning communications as a driver of influence and policy dialogue. The Top 50 Women Forum, in particular, has become a nationally recognized initiative celebrating female leadership and fostering meaningful conversations around economic empowerment and governance.
Her recognition by Africa PR Week underscores her reputation as a visionary leader who uses communications not only to build brands, but also to shape narratives that drive social and economic progress.
Nermine M. Abdel Fattah: Strategic Excellence at the Helm of Communications
As Managing Director of Exlnt Communications, Nermine M. Abdel Fattah represents the operational and strategic backbone of one of Egypt’s most respected communications firms. Known for her disciplined approach and deep market insight, Nermine has led high-impact campaigns for major public and private sector clients, navigating complex reputational landscapes with precision.
Her leadership has been instrumental in strengthening Exlnt Communications’ position as a trusted advisor in corporate communications, crisis management, and stakeholder engagement. Africa PR Week’s recognition highlights her role as a strategic powerhouse, driving sustainable growth while mentoring emerging talent in the industry.
A Shared Legacy of Leadership
Together, Dina and Nermine Abdel Fattah exemplify how purpose-driven leadership and strategic excellence can coexist at the highest levels of the communications profession. Their work continues to influence standards of professionalism, ethics, and innovation in Egypt’s PR sector.
Africa PR Week’s spotlight on both leaders sends a clear message: the future of public relations in Egypt is being shaped by women who combine vision, execution, and impact—setting benchmarks that resonate across Africa’s communications industry.
